AI Insights · Timothy · October 2023
Top 5 Tax Preparation and Planning Apps in the US - Q3 2023
In Q3 2023, the performance of the top 5 tax preparation and planning apps in the US varied significantly in terms of downloads, revenue, and active users. Data from Sensor Tower provides insights into their trends.
During the third quarter of 2023, the top 5 tax preparation and planning apps in the United States showed diverse performance trends across weekly downloads, revenue, and active users. Here’s a closer look at the data from Sensor Tower.
IRS2Go experienced a decline in weekly downloads, starting at nearly 20K in late June and falling to around 11.7K by the end of September. Weekly active users also saw a downward trend, decreasing from approximately 1.6M to 1.4M over the quarter.
TurboTax: File Your Tax Return showed a mixed performance. Weekly downloads ranged from 7.7K to 10.1K, with a noticeable peak at the end of September. Revenue remained relatively stable, fluctuating between $13 and $26 per week. Active users consistently decreased from about 682K to 505K throughout the quarter.
MyBlock had steady downloads, hovering around 4K to 5K weekly. Active users saw a gradual decline, starting at about 67K in late June and ending at around 50K by the end of September.
Keeper: tax filing & expenses showed an upward trend in downloads, beginning with 1.6K in early July and peaking at 6.2K in August before slightly tapering off to around 4.5K by the end of September. Active users increased steadily from approximately 17K to 20K over the quarter.
个人所得税 had relatively low download numbers, ranging from 1K to 3K per week. Active users remained fairly stable, fluctuating around 22K to 24K throughout the quarter.
For more detailed insights and data, visit Sensor Tower.
